Voonik Acquires ShopUp To Provide Superior Customer Experience

Voonik, a Bangalore-based fashion startup, has bought Bangladesh-based ShopUp. However, the amount of the acquisition is yet to be revealed by the startup. Moreover, Voonik has continued its B2C retail business and united with kids brand Schoolay led by Kiran Hiriyanna. With this deal, Voonik will help ShopUp to get exceptional customer experience and it will also boost its business. 

ShopUp was founded by Afeef Zubaer Zaman, Siffat Sarwar, and Ataur Rahim Chowdhury in 2017. It is a B2B platform for technical and business support to help micro-businesses. It provides tools for payments, shipping, cataloging, and give loans for business purposes. 

 Founded by Sujayath Ali and Navaneetha Krishna in 2013, Voonik is an online platform for women, which enables users to shop from various stores. It has raised $30 million funding up to now.

Sujayath Ali said Voonik is one of the best platforms in the market for buying clothes for women and will help to get exceptional customer experience to ShopUp along with the expansion of its business. 

When asked why Voonik is not considering any Indian partners, Sujayath replied, Voonik is getting enough opportunity in India, but it is more exciting to collaborate with Bangladesh startup ShopUp.   

With this deal, ShopUp believes that it will be a game-changing move for the Bangladeshi women, as less than 30% of females are available for jobs.

Last April, 95K business people were a part of ShopUp, and more than 5k people are joining every week. Moreover, it has 3 Lakh online retailers, who boost their business by advertising on Facebook.

Recently, Sequoia Capital India, Times Internet and Beenos Partners have invested in Voonik. Moreover, it has acquired applications such as Trialkart application, occasion wears brand Zohraa, Getsty salon and stylist platform Styl.