Promote UGC Across Marketing Channels Using Taggbox

Marketing is interestingly consumer-centric in today's day and time since customers hold the power of success. Gone are the days when companies created a single agenda business strategy to advertise their products with the goal of increasing sales. 

Resulting in User-generated content becoming the secret sauce that marketers employ to create effective marketing campaigns. But why does UGC shine bright and give all the other expensive marketing strategies a run for its money?

Well, delve deep into this blog to catch more insights and read on as we will be mentioning the best UGC marketing tool in the market.

User-Generated Content - What Is It? 

User-generated content (UGC) is any type of content that people create and share based on their own experiences, views, and ideas. This type of content thrives on digital platforms, particularly social media platforms. 

Be it in the form of online reviews, product photographs, consumer comments, product videos, testimonials, or GIFs, User-generated content (UGC) is referred to as highly useful to the brand and its growth.  

In comparison to brand-centric marketing content, UGC is recognized to be the most dependable, trustworthy, and authentic kind of content since it is driven by the real experiences of brand customers and is brutally honest. Smart marketers are attracted to this type of content mainly because of its simple yet extremely powerful presence.

Taggbox - The Best UGC Marketing Tool On The Block 

Taggbox is the greatest user-generated content (UGC) platform used by businesses of all sizes to reinvent their marketing strategies. 

It is a Software-as-a-Service product that allows users to collect and curate user-generated content (UGC) from a variety of social networking and user review platforms. It assists companies and enterprises in promoting their products and services across all marketing channels. 

Taggbox quickly combines content from across 15+ social media networks, allowing marketers to filter content to match it with the purpose for which it was created using its powerful moderation panel.

To make the feeds more appealing and captivating, the users can leverage the customization options of the tool and add different background options, fonts, themes, layouts, etc., to capture the attention of the audience. 

Taggbox also has an in-built analytic tool that allows marketers to track campaign effectiveness and make modifications as needed to improve campaign results. The no-complex structure of the tool makes it compatible with all screen sizes. The tool has an integration with all major CMS platforms, digital signage platforms, and big commerce giants to help brands prosper like never before. Additionally, Taggbox has a suite of products that caters to different audiences and purposes. Here is a brief overview of the products. 

• Taggbox Widget 

Taggbox Widget is a website-centric solution that collects content from many sources and organizes it for embedding social media on the website. To make your widget exciting, informative, and eye-catching, you may include any social media feeds, RSS feeds, review/feedback feeds, as well as embed hashtag campaigns on the website.

• Taggbox Display 

Taggbox Display is a tool that allows you to create stunning and visually appealing social media walls for regular, hybrid, or virtual events, digital signages, and other digital displays. It is a fantastic approach to providing relevant and entertaining content to a bigger audience. 

• TaggShop 

TaggShop's USP is that it allows you to create shoppable galleries on your website using gathered and customized social media feeds. That implies you may leverage real and authentic user-generated content collected from different channels to promote your products and services more effectively. 

Why Should Brands Consider Leveraging User-Generated Content? 

Here’s a fun example to make it simpler - Suppose you are enjoying your cup of coffee in a newly opened cafe in your locality. You are so intrigued by the overall ambiance of the cafe and the quality of coffee that you want more people to know about it. What would you do? 

Simply take your phone out, click a couple of snaps and post it on social media with a fancy caption reflecting your overall happy experience! Boom! You just created a piece of User-Generated Content that can help flourish the cafe's business due to its authentic and credible nature. 

Moreover, customers believe what they see. When your followers read about your experience, they would be pushed to visit the cafe too.

Here are a few reasons why you need to incorporate User-Generated Content into your marketing efforts right away :

Customers Turn Into Brand Ambassadors

Customers become the faces of businesses when they include user-generated content in their marketing initiatives. When these clients see their faces in the UGC marketing, they are impressed and become devoted customers of the business.

Your clients will always select you above your competition and suggest you to their friends and family members if you use their valuable content in your marketing.

Establishes Trust

Users trust people more than a brand. Whether it's a product, service, or experience, present-day customers want a quick overview of what they're heading for before they finalize a purchase.

More than 90% of your customers trust businesses that use user-generated content in their marketing initiatives. Consumer-generated content is unsponsored content that develops a visual image of a brand in the minds of viewers who immediately get interested in learning more about it.

Not Heavy On The Pocket

Consider how cost-effective it would be if you didn't have to spend a lot of money on hiring a creative team, creating branded content, and engaging in expensive marketing activities.

The Internet is a giant pool of User-Generated Content, and marketers don't have to go out of their way to find it. Users create content with brand-centric hashtags, mentions, and handles. This content may be gathered and reused for marketing at a comparatively reasonable cost using a super responsive tool like Taggbox. 

Ending Note :

And this is it! Here we are at the conclusion, and we are certain that you must be super pumped to enjoy all the aforementioned benefits that UGC can offer. Go on and Request a demo with Taggbox to see it in action, and Start your 14- day free trial!