Seismic, a San Diego, CA-based marketing and sales enablement platform provider has now secured $100 Million in the funding round of Series E. The round which bought the total funding raised to date to $179 Million was led by the LightSpeed Ventures Partners and some of the funds and accounts advised by the Rowe Price Associates with collaboration from the existing investors, JMI Equity, General Atlantic and Jackson Square Ventures. In collaboration with the funding, John W. Thompson, A Managing Partner at the LightSpeed Venture Partners will be going to join as the Seismic Board of Director.
Thompson brings more than 40 years of executive leadership experience at the companies such as the Virtual Instruments, IBM and Symantec, where he served as CEO for more than 10 years and oversaw a revenue of 10x growth from the $600 Million to $6 Billion. The company as of now has a plans to use the funds to accelerate the growth in the product innovation and global markets.
The startup which is led by the Doug Winter. Seismic provides with a sales enablement platform for both the sales and marketing to engage customers by automatically equipping sellers with the right content information and training for each and every interaction. The company as of now has more than 500 customers across the world which includes the Glassdoor, Qualtrics, Illumina and Capital One. It also has its office located in London, Sydney, and Australia.
“Nowadays the marketing and sales enablement has quickly grown into a cornerstone practice in sales and marketing across a wide array of industries and businesses sizes. With the new addition and arrival of John and new investor partners Lightspeed and T. Rowe Price, we look forward to further leading the way in making it a foundational business practice across the worldwide,” said Doug Winter, co-founder, and CEO of Seismic. “John's amazing career leading some of the world's most respected and well-known technology companies will now also going to be invaluable as we continue our march towards becoming the next world-class enterprise software firm.”
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